The Role:

We are seeking a dynamic and solutions-driven Revenue Operations Specialist to join our growing team. As our RevOps Specialist, you will be responsible for overseeing and optimizing revenue-related processes and driving strategic decision-making. Reporting directly to the Head of Marketing, your expertise in data analysis, revenue forecasting, and process optimization will be instrumental in achieving revenue goals, enhancing operational efficiency, and guiding cross-functional teams. By providing valuable insights and implementing best practices, you will play a crucial role in shaping the company's revenue growth and overall success.

Duties and Responsibilities:

MarTech & SalesTech Management:

• Manage and optimize the marketing & sales technology stack, including HubSpot, Shopify, our Learning Management System, ERP System, LinkedIn Insights, Google Analytics, etc.
• Work with our Dev Team to ensure all systems are integrated and functioning properly to support seamless data flow and accurate reporting for marketing, sales and customer success.

Campaign Management:

• Coordinate marketing campaigns across various channels, ensuring alignment with the overall marketing strategy.
• Collaborate with cross-functional marketing teams to create campaign timelines and track progress.

Lead Generation and Nurturing:

• Monitor lead flow and manage lead databases, ensuring data cleanliness and proper segmentation.
• Optimize lead nurturing workflows to increase lead engagement and conversion rates.
• Identify opportunities for improving lead quality and conversion rates through data analysis and feedback from the Head of Sales.

Data Management, Analytics, and Reporting:

• Identify data sources, collect, clean, and analyze revenue data to derive actionable insights.
• Develop dashboards and reports to provide stakeholders with clear visibility into campaign performance, conversion rates, customer acquisition costs, and ROI.
• Develop and maintain data segmentation for targeted marketing campaigns.
• Monitor and report on marketing & sales KPIs to measure the success of go-to-market efforts.
• Help define key performance metrics for quarterly and annual OKRs.

Marketing Automation:

• Set up and maintain real-time dashboards and reporting for marketing automation workflows, including lead scoring, lead nurturing, and email campaigns.
• Continuously optimize marketing automation processes for increased efficiency and effectiveness.

Process Development and Documentation:

• Establish standardized marketing processes and workflows to ensure consistency and efficiency.
• Document marketing, sales & customer success procedures, guidelines, and best practices to facilitate knowledge sharing and onboarding of new team members.

Budget Management:

• Assist in managing the marketing & sales budgets by tracking expenses and evaluating ROI of various acquisition activities.
• Provide recommendations for resource allocation based on budget analysis.
• Collaborate with Finance and go-to-market Leaders to ensure effective budget planning and utilization.

Qualifications:

• Bachelor’s degree in Business, Finance, Economics, or a related field.
• 3+ years of experience as a revenue analyst, sales operations analyst, marketing operations analyst, or in a similar revenue-focused role.
• Advanced proficiency in data analysis tools and techniques, such as Excel/ Sheets, HubSpot Reporting, Looker, Google Analytics, Metabase, SQL, or Tableau.
• Experience with HubSpot (or similar CRM) is a must, including proficiency in data administration & management within these tools.
• Excellent analytical and problem-solving skills, with the ability to synthesize complex data into actionable insights.
• Strong project management capabilities to lead initiatives and drive process improvements.
• Effective communication and presentation skills to convey complex information to various stakeholders, including senior management.
• Collaborative and team-oriented approaches, with the ability to work cross-functionally and influence decision-making.
• Strong business acumen and strategic thinking, with a focus on driving revenue growth and business success.
• Experience in EdTech is an advantage

What We Offer

• Competitive compensation
• 15 days vacation to start
• Hybrid work model
• Medical, dental, vision and extended health coverage from day one - no waiting period
• 2 paid “Because We Care” days (pet bereavement, religious holiday, mental health support, etc.)
• $500 Wellness Spending Account
• Virtual Health Support
• Employee Assistance Program
• Weekly “Hour of Learning” to support your professional growth and development

Why Join Us?

This role offers high growth potential and is perfect for someone seeking career advancement and new opportunities in the edtech industry. You'll be part of a mission-driven team dedicated to making a difference in education and climate action.

About Forward Education:

Do you want to help inspire future generations to make the world a better place?

Welcome to Forward Education, a spinoff from an established EdTech company InkSmith with years of industry experience and the financial resources to support scaling growth. We offer the invigorating spirit of a startup, packed with opportunities for personal and professional growth in a high-speed environment.

Our mission is to empower the next generation with purpose-driven STEM education to build a better future. Forward Education's core solution centers around the Climate Action Kit, where students grade 3-12 learn coding and robotics skills while designing and building solutions to real world issues. These projects can be as simple as creating a windmill for green energy or as challenging as building an automated tree seeding vehicle to combat deforestation. Our robotics kits use state-of-the-art technologies to make the process of learning coding and robotics easy, exciting and fulfilling for students and teachers alike.

We believe that STEM education has an important role to play in shaping our future – join us in inspiring tomorrow’s innovators to make the world a better place for everyone.